HATCH

The new collection for this season, "Hatch," is inspired by the creative energy, construction, and growth found in incubation. The notion of nurturing and transforming raw materials into something inviting and vivid encapsulates the spirit of incubation. Fascinated by the transformation and rebirth that is exhibition of care and metamorphosis. Underneath the intricate motifs, asymmetrical cutting, and vivid colours is the collection's true narrative. Its ethos is based on progressive attitude and a creative approach, a metaphorical representation of artistic culture. Materials with hues carefully chosen that perfectly convey the idea of how all growth comes from the dark and grows synchronously in the light in order to bring the vision to life.

The idea of nurturing and transforming raw materials into something inviting and vivid would catch the spirit of incubation, capture, change, and rebirth, the process of bringing forth new life, and was fascinated by the display of care and metamorphosis. Underneath the intricate motifs, asymmetrical cutting, and vivid colours is the collection's true narrative. Its ethos is founded on a forward-thinking mindset and a creative approach, a metaphorical representation of artistic culture. Materials with colours that perfectly convey the idea of how all development comes from the dark and grows synchronously in the light were carefully chosen in order to bring the vision to life.

The centerpiece of the collection is a magnificent tailored hourglass gown that represents the need of preserving maturity balance. Its slick lines as well as precisely cut design show the intentional behaviour of the future's burgeoning. Made from a combination of high-quality fabrics, symbolises the marriage of culture and modernity. The jackets and trousers that go with the skirts have a dynamic design that looks like a web of intertwined thoughts. The structure of the design represents the connectivity and teamwork that underpin the incubator environment. Our collections are consistently centered on denim, and key pieces like the wide-legged trousers feature embellishment. These trousers are made from stronger, more durable materials like wax twill and wax denim. Wax has been infused into the twill and denim fibres to make them more flexible, allowing for seamless mobility as wearers negotiate their path to success.

HATCH

Trousers and jackets with a dynamic design resembling a network of interwoven ideas are worn with the outfits. The pattern represents the connectivity and teamwork that underpin the incubator environment. Our collections will always be centered on denim, and important pieces like the large trousers feature ornamentation. These trousers are made from stronger, more durable materials like wax twill and wax denim. Wax has been infused into the twill and denim fibres to make them more flexible, allowing for seamless mobility as wearers negotiate their path to success.

envisioned clothing that would inspire people to embrace their own journey of self-awareness and personal development. "Hatch" provides pieces that capture the transformational perspective of a hatchery for ambitious risk-takers. Its fluid yet rigid forms show the versatility needed to flourish in a world that is continuously changing. The thoughtful decoration on the pieces represents the difficult process of turning concepts into workable blueprints.

Jagne made the decision to create an immersive experience for the visuals that would immerse the viewer in the world of incubation. The building's facade is entirely made of glass, transforming it into a calm oasis where an intimate moment can be created. a seductive quality that entices you and keeps you wanting more.